IBM Customer Experience Analytics gives you the insights you need to resolve issues, boost conversions and maximize lifetime customer value.
Products: IBM Tealeaf
The IBM digital customer experience solution helps organizations create and deliver compelling, targeted online experiences for customers, Business Partners and citizens with integrated content, social, mobile and analytic tools. It engages customers on their own terms, providing robust analytics, personalization, social and marketing capabilities.
Products: IBM Websphere Portal, IBM Web Content Manager
eCommerce and Merchandising
Commerce solutions from IBM provide a unified approach to managing evolving digital and physical channels.
Products: IBM Sterling Commerce
Understand what makes your customers tick.
Engage buyers in highly relevant, interactive dialogues across digital, social, and traditional marketing channels.
Products: IBM Campaign (Unica)